Gener8 is a new browser add-on that will hopefully convince users to turn off their ad blocker and profit from the use of their own data.

It’s no secret that companies like Google and Facebook have made billions by collecting user data. Think how many times you’ve clicked on ‘Sign up with Facebook”! These mammoth platforms are allowing advertisers to access your data to segment and target specific groups with specific services/products. For example, search for ‘things to do in Manchester’ and you’ll be bombarded with adverts for hotels in Manchester or if you’re listening to music you’ll be shown concert tickets. 

How much do you think was spent on digital advertising in the UK in 2020? £15.08 billion! Gener8, a browser plugin that is still in the beta stages, aims to give users a cut of the profits from targeted ads. 

Gener8 allows users to pick the types of adverts they want to see from a multitude of categories such as shopping, movies, news, politics, sports, travel, gaming, and movies. Whenever an advert is viewed you will be rewarded with a token. You are then able to convert these tokens into currency which can be deposited into your bank or donated to charity. 

This game-changing add-on is available for Windows and Mac browsers. It is estimated the average user will generate between £20-£40 per month just by surfing the web!

Gener8 on Dragons Den

Touker Suleyman referred to it as “the best pitch he’s heard on the show” and Peter Jones described it as “really clever” and “I think it’s really, really interesting and the timing of this, it is now’ 

All dragons offered up their cash for a stake in the company apart from Sara Davis who backed down due to a lack of knowledge in the field. 

This could be game-changing, especially for those who spend countless hours surfing the internet every month! 

If you want to check them out you can do so here – https://gener8ads.com/products/browser 

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